Undergraduate School of Business and Creative Industries ⭐ Professional Accreditation

University of the West of Scotland

MA Creative Media Practice

An innovative, flexible postgraduate suite designed for graduates and media practitioners to expand their technical execution, establish their creative identities, and build a high-quality professional portfolio across film, digital media, writing, and multiplatform production.

Ayr September January

Duration

1 year full-time or 2 years part-time (January intake: 16 months full-time)

IELTS (min)

6.0 overall (minimum 5.5 in each component)

Course overview

About the Course

The MA Creative Media Practice acts as an experimental and professional development space, blending advanced practice-led research with multiplatform production skills to address the contemporary realities of media convergence.

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This career-focused master's programme offers a highly tailored creative platform suitable for media and arts graduates, as well as industry professionals seeking to update, diversify, or expand their current creative skill sets.

Programme structure

Course Modules

This programme is structured to build strong subject knowledge, academic readiness and applied professional capability through each stage of study.

  • Creative Portfolio (CMPG11013) - 20 Credits
  • Applied Creative Contexts (CMPG11004) - 20 Credits
  • Research: Critical Development (CMPG11005) - 20 Credits
  • Creative Industries: Professional Practice (CMPG11002) - 20 Credits
  • Collaborative Multiplatform Project (CMPG11003) - 20 Credits
  • Creative Media Practice (CMPG11006) - 20 Credits
  • Soundscapes (MUSC11023) - 20 Credits
  • Wildlife Media (BROA10005) - 20 Credits
  • Livestreaming Production & Storytelling (BROA10XXXX) - 20 Credits
  • Creative Lives (CMPG11012) - 20 Credits
  • Masters Creative Project (CMPG11007) - 60 Credits

Placement Opportunities

Career Opportunities

Launch sustainable corporate and freelance creative trajectories

Graduate Outcomes

Strong

Graduates establish robust independent freelance firms or access advanced practice-based doctoral fellowships.

Graduates are equipped for specialist, executive, and entrepreneurial execution across the global cultural sector. The integrated cross-cohort structure with MA Music students enhances networking pote…

What our students say

Key placement benefits

  • Multiplatform Production & Transmedia Workflow
  • Advanced Project Treatment & Screenwriting
  • Practice-Led Critical Research Methodology
  • Freelance Entrepreneurialism & Pitching

Placement providers

  • National & Independent Broadcasting (e.g., BBC)
  • Global Cultural & Film Festivals
  • Community Media & Theatre Organisations
  • Higher Education Institutions

Tuition information

Tuition Fees

2026/2027 Academic Year

Scholarships Available
£16,275 for the full course

£2,330 per 20-credit module

Flexible payment setups via university instalment plans can be requested.
Eligible self-funding students may reduce costs through institutional scholarship allocations.

*Tuition fees are subject to ongoing structural review. Values shown explicitly align with international non-EU postgraduate parameters.

English language

Entry Requirements

English language proficiency requirements for direct master's entry.

6.0

IELTS Score Required

Minimum 5.5 in each individual component

Accepted alternatives

Other recognized tests

  • TOEFL iBT

    78
  • Pearson PTE Academic

    54
  • Duolingo English Test

    105

Alternative verified international English credentials are evaluated on a case-by-case basis.

Maximum Exemptions Available

Professional Relevance

Built alongside contemporary creative sectors

Features authentic, employment-integrated assessments matching the strategic demands of contemporary media markets and convergent broadcast environments.

CPD Professional Practice Framework

Creative Industries Continuous Professional Development Blueprint

Allows built-in recognition for external workplace placements, live consulting projects, or supervised studio specializations.

An Academic Technology Approval Scheme (ATAS) certificate is typically not required for this creative media pathway.

Official admissions guidance

Academic Entry Requirements

Applicants typically hold a relevant undergraduate degree or equivalent international qualification. In the absence of a formal degree, candidates possessing a robust demonstrable interest, creative portfolios (writing, photography, digital creation, film), or relevant vocational experience are highly valued and reviewed individually via RPL guidelines.

Our admissions advisors are prepared to review your creative portfolio and verify your direct entry eligibility.

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